I recently wrote about coderpreneur/hacktivist/internet-person Rich Jones’ Gun.io, a marketplace for programming jobs. Then, he posted the entirety of our email interview on the Gun.io blog. I think it’s fun to look at the source material for a story, even a straightforward one like this, and think about the different directions it could have taken.
And of course, *sigh*, how is Gun.io funded and do you intend to monetize it?
I’m funding Gun.io out of my own pocket right now. ‘Bootstrapped,’ they call it.
Currently, it costs $99 to post a career opportunity and $25 to post a freelance gig (though it’s free for open source projects!). I’ve been giving out a lot of free-post key codes, though. I’m hoping that there’s some kind of critical mass out there, and once the community reaches that point, gigs will come in at a rate fast enough to support the site.
The site is growing at a rate I’m happy with, but it’s a huge marketing challenge, which is something I don’t know anything about. I’m learning a lot about it, but I still don’t know anything. I’m a hacker by nature, not a marketer, so I keep trying to solve marketing challenges with technical solutions, which isn’t how things really work in the marketing field. Still, I’m happy with the site and the way things are headed. Fingers crossed.
As for the cowyboy motif.. I just like to zig where everybody else is zagging. I’m sick and tired of shiny blue and white websites with cartoon characters everywhere. That’s just not who I am, and I don’t think I’d be able to put as much energy into a project that looked like every other stupid startup website. The aesthetic of the site is much more what I’m about, dust and whiskey and pistols.